Digital Product & Experience Strategist

Turning complex problems into better experiences.

15+

Years of experience across
digital products, UX, and innovation.

View selected work

What I do

I help businesses design digital products, improve customer experiences, and streamline workflows through UX strategy, product design, and emerging technology.

People · Technology · Design · Better outcomes

MIMS corporate website homepage
Gaviscon AR booth with a visitor scanning the QR standee
Accu-Chek SmartGuide CGM dashboard design
OSHK Bone Care osteoporosis awareness website
GSK Blenrep AR event guide welcome and menu screens
Sunshine Vitamin D campaign website
Amihan Solutions website homepage
Spark quiz challenge onboarding screens
Jardiance patient website design
Gaviscon AR story screens explaining reflux
01 Impact at a glance
See more details

15+

Years of
Experience

Digital product design, UX strategy, and customer experience.

30–40%

Faster Project
Turnaround

Estimated improvement through AI-assisted design and workflow automation.

2×

Faster Design
Execution

Achieved through designer mentorship, supervision, and process improvements.

3

Digital
Platforms

Designing connected experiences across web, mobile, and desktop.

Selected work.

02 Case studies
1

Reducing friction from briefing to production

AI & Workflow Automation · n8n, Asana, CMS

View case study
2

Designing for better customer and business outcomes

Digital Product & Experience · Relaunch

View websites
3

Interactive & Immersive Experiences

Interactive activities, AR, and other immersive technologies

View projects
03 Capabilities
Product &
UX Strategy
Digital
Product Design
AI & Workflow
Automation
Design Systems
& Efficiency
Emerging
Technology
Cross-functional
Leadership
04 Let's connect

Have a project or opportunity in mind?

I'm open to full-time opportunities, freelance projects, and collaborations. Let's discuss how thoughtful design, technology, and strategic problem-solving can create meaningful outcomes.

Get in touch